Microsoft is investing billions more into OpenAI, the company behind ChatGPT, and plans to roll out new enterprise services based on the company’s generative AI products. “There is a big battle brewing between the three hyperscalers — Amazon, Google, and Microsoft — and it’s not just about AI. Up to that point, OpenAI had only allowed enterprises and academics access to the software through a limited API. Build, don’t buyWith few generative AI tools available to buy off the shelf for now, there will be a rebalancing of the build vs. buy equation, with forward-thinking CIOs driven to build in the short term, Jyoti said. Later, as ISVs move in and build domain-specific solutions using generative AI tools provided by OpenAI, Microsoft, and the other hyperscalers, then the pendulum may swing back to buy for enterprises, she said.
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